Can you say “Official Theme Song for the Breeders’ Cup?”
From Santa Anita Park press release:
ARCADIA, Calif. (Aug. 16, 2012)—Jimmy Dunne, President and founder of Inspire, a leading music and branding firm, has been tabbed as Santa Anita Park’s Chief Creative Officer.
“Jimmy brings an astounding breadth of credentials and experience to Santa Anita and we are very confident he’s going to energize and put his stamp on the Park in ways none of us have ever envisioned,” said Santa Anita C.E.O. Mark Verge.
Dunne has spearheaded extensive branding, new media and entertainment initiatives with retailers and corporations including Whole Food Market, CBRE, Office Depot, JC Penney, Amgen, InterCall, UPS, Coffee Bean & Tea Leaf, Coldwater Creek, Claire’s Accessories, The Grove, St. Joseph’s Aspirin, and many more.
“At Santa Anita Park, we are in the racing and entertainment business, and we realize that we need to make changes and to reach out and appeal to a new generation of customers,” said Verge. “Jimmy is bringing a fresh outlook and philosophy that our employees are embracing—reinforcing that Santa Anita Park is one of the most beautiful sports and entertainment venues in the country.”
Dunne is also a nationally acclaimed songwriter, with songs on 28,000,000 records worldwide and songs and scores on over 1,400 television episodes and films; with songs honored by CMA, Grammy, Emmy, June, and BMI Awards. Hits include country standard “Nobody Loves Me Like You Do,” (a #1 for Anne Murray and Dave Loggins)—also on Whitney Houston’s “Whitney,” earning “Record of the Year,” by NARM and Billboard.
Dunne is also Global Brand Strategist for InterCall (the world’s largest conferencing company), along with creative projects including recording a new instrumental CD, a poetry project, a film screenplay, and writing a book, “The Joy of Life.”
Dunne’s multi-faceted creative resume features television and film screenwriting credentials, as well as writing and producing hit Paramount Series and ABC Series—including “Happy Days.”
The two-day Breeders’ Cup World Championships figure to highlight Santa Anita’s 28-day 2012 Autumn Meet which gets underway on Friday, Sept. 28. The Breeders’ Cup will be run on Nov. 2 & 3.
For more information or to make dining and seating reservations, visit www.santaanita.comor call (626) 574-RACE.
threewayshake 
always good to have people with zero racing experience in charge of a racetrack….maybe i can get a job running a struggling ballet company
Another BS position created by Mark Verge at the expense of people who actually knew what they were doing.
Maybe the same person who made this prttey respectable PS job was the one who tipped the blog, hoping for his or her 5 minutes of fame… because the possibility that someone would really recognize the six-pack of a random, albeit well-endowed, model in a fan-made bit of art is mind-boggling. I, for one, will not remember those abs five minutes after I’ve closed this window. (I will probably remember other parts of the model’s anatomy a bit longer, though)
That will be bring people back to Santa Anita ! A new jingle. Couple that with the Doug O’Neill bobble head and this meet is set. “The Guy” you are brilliant. I cant wait for your next idea !!
I wonder how polpee actually *find* this – there must be five million men out there with naked upper body, did you see the pic and immediately thought “Wait a second, I have seen that particular six pack before”??? I’m impressed!
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